If you’ve been in St. Pete for more than five minutes, then you know that this is a brunch-loving town. At this time, there is only one place where you can get brunch at a restaurant that is Michelin-recommended. Fortu is a Japanese-inspired eatery that opened in November 2023. They earned Michelin-recommended status in April 2025, and brunch started last month on October 18th. (For my dinner review from March 2025 along with dinner menus go here.)
Fortu is located in a great spot one block off the water in downtown St. Pete at the corner of the two streets where all of the action is – Central Avenue and Beach Drive – specifically 97 Central Avenue. There’s great people watching in between bites of delectable comestibles.
Brunch is on Saturday and Sunday from 11:00 – 2:00. A reservation is highly recommended as they have been selling out recently. We were the second table to arrive promptly at 11:00, and by the middle of service the place was packed.
We started off with Bisol Jeio Prosecco Brut and the Kimchi Bloody Mary. I love Bloody Mary’s and usually have one or two on most weekends. If you love bloodies like I do, then Fortu’s Kimchi Bloody Mary is a must-try. It’s my new favorite. The idea is genius. The menu will tell you this: Oka Japanese Vodka, tomato juice, kimchi purée, assorted pickles … but there’s more to it. It also has kimchi hot sauce, soy sauce, wasabi, and six other ingredients that I have to keep secret.
The Bisol Jeio Prosecco Brut was crisp and palate-cleansing with bright flavors that were quite pleasing. We ordered a couple of rounds of both.

I saw the Shrimp & Lobster Dumplings on “the ‘Gram” a couple of weeks ago and I couldn’t stop thinking about them. They come with an aromatic ginger dashi, and are topped with shiso gremolata. They lived up to their promise of being dreamy little pillows of joy with just a slight pop, and then a buttery creamy filling that fulfills only like lobster and shrimp can. The ginger dashi broth offered up additional umami with the shiso gremolata balancing it out nicely with its herby minty pop of brightness.
In case you don’t know, dashi is a Japanese soup stock that serves as the foundation for many Japanese dishes like miso soup, ramen, and noodle sauces. It is made primarily from dried kelp (kombu) and dried, smoked fish, such as bonito flakes (katsuobushi), which are soaked or briefly simmered in water to extract their savory umami flavor.

Steak and eggs are an American brunch staple and Fortu pulls it off perfectly. Their version includes a petite prime filet, two eggs, crispy potatoes, and peppercorn jus. The steak is a perfect medium-rare, superbly seasoned and finished with a delightful jus. The eggs are over easy just as they should be, and brilliantly placed on top of the potatoes so the yolk can run right into them.
The potatoes here are much more than a co-star in this tasty production. They deserve top billing too. The current rendition includes Red Thumb, Yellow New Fingerling, and Magic Molly Purple potatoes. These smashed potatoes are so good because they combine a creamy, fluffy interior and a crisp exterior. Smashing them also lets the butter get on the inside and outside for even more flavor and moisture. Watch for them on a couple of other dishes as well.

Karaage Chicken is Japan’s version of fried chicken, and no brunch would be complete without some version of fried chicken. Fortu smartly uses chicken thighs, which is traditional in this dish, but I point it out as so many restaurants use chicken breast in so many dishes that would be better with thighs. For example, I have no idea why so many chicken curries have dry chunks of chicken breast.
This karaage chicken is wonderfully crispy on the outside and moist, juicy, and delicious on the inside. It comes with seasoned sushi rice, Napa slaw, and sweet chili kewpie that reminds me of bang bang sauce.

The pancake is a real sweet treat with a little bit of savoriness to balance it out. They’ve come up with a unique invention that is a cross between an American and a Japanese pancake. Japanese pancakes are known for being quite thick and fluffy – about 4″ in diameter and a whopping 2″ thick. American pancakes are usually 6″ in diameter and ¼” thick.
Fortu’s pancake is about 10″ in diameter (taking up the whole plate) and about an inch thick in the middle. This is an excellent pancake. The batter is fermented for 24 hours. The umami maple syrup has just the right amount of stickiness for a great mouthfeel combined with the ultra-fluffy pancake. The syrup is mostly sweet, but balanced with savoriness, and just like the potatoes, the captivating combination of fluffy inside and crispy outside on the pancake keeps it interesting. I feel that the average pancake can be one-note boring. This one is a delicious blend of contrasting flavors and textures that finally delivers a pancake that I can be excited about.


The culinary creativity doesn’t stop there. The “Tomago Sando” combines two famous Japanese eats to construct something completely new. Tamago is the Japanese word for egg. Tamagoyaki is the renowned Japanese rolled omelette. This omelette is often sliced to top egg sushi. (The photo below is for demonstration purposes only. Egg sushi is not served at Fortu.)

Then there is the Japanese Egg Salad sandwich. Food writer Jason Diamond gushed about this sandwich, (specifically the Japanese 7-11 version) in the May 2022 issue of Food & Wine Magazine. One of the things that makes it special is the use of Kewpie mayonnaise. Standard mayo is made with whole eggs. Kewpie mayo only uses the egg yolks making for a much richer mayonnaise.
Fortu brilliantly combines the idea of the Japanese omelette and egg salad sandwich into one. In this case, it’s a soft scramble (getting some French influence in there too), aged cheddar, and egg salad using Kewpie mayo. The bread is wonderfully buttered and toasted, and this dish is also accompanied by the amazing trio of smashed potatoes previously described.

The Fortu Wagyu Burger encourages you to play with your food a little bit. More on that in a sec. I couldn’t stop raving about it as it’s the second time in a month that I’ve had the most amazing burger of my life. (The one from last month was in Peru, and that’s a different story. I’m glad I can find one just as good as the Peruvian one back home.)
As to playing with your food, the burger is delivered with the final assembly left up to you. As you can see there is the burger with melted cheese on one half of the bun, and an over easy fried egg on the other half of the bun.

I didn’t pay attention that the burger was on the top bun and the egg was on the bottom part of the bun, so I picked up the egg half and set it on top.

Next, I broke the yolk and flipped it right side up, and cut it in half to see the cook temperature, which was a perfect medium rare, and then I fork and knifed it. It’s a fun and delicious burger that is quite messy, but so worth it. The other ingredients that make the magic here are aged cheddar, braised ox tail, and scallion kewpie. Bonus: The amazing potatoes. This is an unmissable burger.


Fortu’s new brunch proves why the restaurant has earned its Michelin recommendation: meticulous execution, smart twists, and flavors that pop. There isn’t a throwaway dish on the menu. Come hungry, come curious, and definitely come with a reservation—because this is the best new brunch in St. Pete, and everyone in town seems to know it.


Fortu's brunch has the brunch hits and some exciting unique items as well.
PLEASE NOTE: Reviews reflect a certain moment in time. Some restaurants stay extremely consistent over many years, and some change for the better or worse. Some things that may change are: chefs, recipes, food suppliers, ingredients, philosophies, ownership, etc. We always hope that you have the same good, or great experience we had.



















