The Lure St Pete New Lunch Menu June 2017

Tasty New Lunch Sandwiches & Sushi at The Lure

We've loved The Lure since day one. We've gone about 20 times or more since they opened in January 2016, and this is the first time Lori ate something besides sushi, with the exception of Joey Meatballs one time.

We love that the food is not only delicious and high quality, but that they are inventive with their food creations, and eclectic in the selections.

The Lure has the Best Sushi in St. Petersburg Florida and the Best Tapas in St. Pete. They have a great wide-ranging menu, and even though there are Brunch and Lunch menus, you can always order off the dinner menu at anytime.

Here's a rundown on the four items we had, followed by the full menu.

We started with the Nigiri Lunch - One piece each tuna, salmon, yellowtail and shrimp and your choice one classic sushi roll plus edamame, Miso soup or seaweed salad. We went with the seaweed salad. Everything here was delicious and fresh. I loved it. Lori had one minor complaint about the slice of orange imparting some of it's citrus taste to the piece of sushi it was touching. I actually liked the tiny bit of orange flavor on the tasty, cool, fresh fish. Even the pickled ginger, which is usually an afterthought, was quite tasty too.

Nigiri Lunch

Nigiri Lunch

Seaweed Salad

Seaweed Salad

One sushi item of note, that is a super great deal for two people to share is the Combo Plate. It is huge, and definitely enough for two—coming to $8 per person.

Combo Plate (not shown) - Tuna, salmon, and shrimp nigiri (1 PCS each) Tuna, salmon, and yellowtail sashimi (2 PCS each) Your choice one classic sushi roll plus edamame, Miso soup or seaweed salad.

Our second sushi item was the Do the Hoke Poké - An Ahi Poké with mango, scallions, kelp and black caviar resting on a bed of mixed greens and accompanied by a tower of brown rice. (They were out of brown rice, so we had white.)

This was perfectly done—clean, crisp, tangy, sweet, and tart at the same time.

Do the Hoke Poke

Do the Hoke Poké

Next came the sandwiches.

The Nod, is named as such because it is a nod to the Cuban Sandwich. Chef Kevin told us that there are so many Cuban sandwiches out there, and so many disputes as to who has the best one, that The Lure decided to NOT do a Cuban, but to rather do a twist on one.

The main difference from the traditional Cuban is that the pork is pulled / shredded rather than sliced pork, and the dressing is dijonnaise, instead of mustard.

The pressing is nicely done, and I liked the char on the bread, and the overall flavor. It is a more mild version, a little smoother, and less sharp than a traditional Cuban. If you're a Cuban sandwich aficionado, it might not be for you. However, if you like to try different little twists on popular dishes, then give it a whirl.

The Nod - Mojo marinated pulled pork, Genoa salami, and swiss on Cuban bread, pressed and dressed with pickle and dijonnaise.

The Nod

The Nod

Our last item was the new burger, described as such on the menu.

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The Jimmy - A seasoned 8oz ground beef patty, cooked medium, and topped with white cheddar smoked gouda fondue, really freakin' good bacon and the traditional lettuce, tomato, onion and pickle.

We didn't pay close enough attention that the description reads "cooked medium", so didn't request medium rare, closer to rare. However, even being cooked more than we prefer, it still tasted fabulous.

The Jimmy Burger as Plated

The Jimmy Burger as Plated

The Jimmy Burger, Assembled & Cut in Half

The Jimmy Burger, Assembled & Cut in Half

Next time, I want to try The BAT, man. It's a BLT, but with arugula instead of lettuce, hence BAT.

Here is the full lunch menu at The Lure.

The Lunch Menu
We know! Sandwiches ain’t Tapas.
But... if you cut it in half, you can share.
Kinda tapas-ish, right?

The Jimmy
A seasoned 8oz ground beef patty, cooked medium, and topped with white cheddar smoked gouda fondue, really freakin’ good bacon and the traditional lettuce, tomato, onion and pickle 10

The Edward Gee
Grilled chicken, Romaine lettuce, Roma tomatoes, Parmesan and Asiago cheeses and our Caesar salad dressing all wrapped up in a 12” flour tortilla 9

Joey Castrano
We take a couple of Joey meatballs, “slice’m-n-slap’m” on a hoagie roll with our tomato basil marinara sauce, then top’m with Mozzarella and Parmesan cheeses 10

The BAT, man
Really freakin’ good bacon, arugula, tomato with citrus caper mayo on a grilled English muffin 8

The Nod
Mojo marinated pulled pork, Genoa salami, and swiss on Cuban bread, pressed and dressed with pickle and dijonnaise 11

All the above come with your choice of Tater Tots Side Salad with balsamic vinaigrette. Rosemary Parmesan French Fries Add 2

From the Sushi Bar

Double Down
Choose two of our classic sushi rolls plus edamame, Miso soup or seaweed salad 12

Sashimi Lunch
Two pieces each, tuna, salmon and yellowtail plus edamame, Miso soup or seaweed salad 12

Nigiri Lunch
One piece each tuna, salmon, yellowtail and shrimp and your choice one classic sushi roll plus edamame, Miso soup or seaweed salad 12

Combo Plate
Tuna, salmon, and shrimp nigiri (1 PCS each)
Tuna, salmon, and yellowtail sashimi (2 PCS each)
Your choice one classic sushi roll plus edamame, Miso soup or seaweed salad 16

Do the Hoke Poke
An Ahi Poke with mango, scallions, kelp and black caviar resting on a bed of mixed greens and accompanied by a tower of brown rice 12

Do the Slammin’ Salmon
A Salmon Poke almost exactly like the tuna poke above, but with, you know, salmon 12

The Lure
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  • The Lure
  • 727.914.8000
  • Sushi, Tapas, Flatbreads
    • Sun - Thu 11:00am - 11:00pm
    • Fri - Sat 11:00am - 1:00am
  • View menu
  • Take Reservations: Yes!
  • 661 Central Ave, St. Petersburg, FL 33701, US

The Lure has a hip vibe and eclectic menu items ranging from grasshopper tacos to some of the best sushi in Downtown St. Petersburg.

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